Thinkingbox appoints Dan Culic as Director of Client Services, Strengthening Focus On Client Relationships

Vancouver, BC — As growth continues, global creative collective Thinkingbox has added Dan Culic as Director of Client Services to its leadership team.

Formerly a Group Account Director at Rethink, Culic spent the last seven years spearheading some of that agency’s largest and most celebrated accounts, including A&W, BCAA, Science World, and the Vancouver Canucks. He was instrumental in helping A&W continue their category leader position through successful first-in-industry launches including their better ingredients brand platform, the Beyond Meat Burger, an innovative digital coupon program, and mobile ordering platform, all laddering up to an Effies Sustained Success category award win. Before his induction into agency life, Culic was a part of the marketing and merchandise teams for Future Shop and Best Buy Canada.

“Dan joins the Vancouver team with years of experience in exceeding client expectations. His knowledge about the industry will help us deliver world-class projects, provide client servicing with excellence, and enable us to expand our ever-growing team,” says Sarah Scott, Managing Director of Vancouver.

Tasked with overseeing the Thinkingbox’s portfolio of clients out of the Vancouver office, Culic plans to bolster the output of current clients and consistently onboard new brands — both national and international — through the agency’s lens of craft & curiosity. Dan will offer executive leadership to all clients, focusing on delivering excellence and strong business results. Culic plans to continue with Thinkingbox’s strategic partnerships but aims to drive their business forward even further, ensuring clients’ short and long-term goals are met.

“Over the last 18 months, agencies have gotten busier and busier. Naturally, many creative opportunities have taken a back seat or been sidelined completely for the bottom line. Thinkingbox refused to follow that norm and has never stopped looking for new opportunities for clients to elevate work through conceptual, innovative, and tech-driven creative. They constantly push the boundaries of what’s possible. That’s why I got into this industry, and I’m excited to join the team.”




Thinkingbox is a global creative collective shaping the future of brands through craft and curiosity.

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

There Are No Rules

4 Signs You Have a Qualified Lead to Schedule a Sales Meeting

Know Your Customer: Define your Customer Avatar by Digital Deepak.

Why Patagonia Vests Will Forever Withdraw From Wall Street Fashion

Man wearing a green Patagonia vest

Instagram for Water!

Recipe for Success: Social Media for Restaurants


How to refine and align your content to your company goals

WordPress Black Friday Deals. You Won’t Find Better!

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store


Thinkingbox is a global creative collective shaping the future of brands through craft and curiosity.

More from Medium

6 Trends Shaping the Coaching Landscape in 2022

Why Good can be Bad. And how to make it better.

Do I have what it takes to start my “Second Act”?

Navigating opportunities as a strategist: start with the question of why